For its debut at Watches & Wonders Geneva, Bvlgari presents a study in duality—where Roman heritage meets contemporary watchmaking, and where elegance is not simply preserved but redefined. Within a space inspired by the architectural grandeur of the Eternal City, the Maison reveals two new creations that speak to its twin identities as a jeweller and watchmaker: the Octo Finissimo Ultra Tourbillon and Serpenti Aeterna.
These novelties reflect more than mechanical excellence. They embody a design language shaped by clarity, finesse, and an enduring belief in innovation as a form of cultural expression. From the pursuit of record-breaking thinness to the reinterpretation of a longstanding icon, Bulgari continues to distil time into its most essential—and compelling—forms.